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Business Investment

British Celebrities Want to be More Transparent about Endorsements on Social Media. What Does that Mean for Brands?

Over a dozen UK-based celebrities have come out in support of new rules to be more transparent about social media endorsements, British media recently reported. Among these influencers are A-listers such as Rosie Huntington-Whiteley, Rita Ora, and Ellie Goulding, who agreed to indicate when a post on their account is […]

Small Business

Tips to Advertise a Small Business

A good part of promoting your business and increasing sales will depend on the advertising strategies you use and how good you use them. It is important that you set aside a budget for advertising, no matter how small your business is, in order to promote your brand amidst all […]